Amarillo CVC Web Site Name Best in Class

Amarillo CVC Web Site Named Best in Class

The Amarillo Convention & Visitors Bureau web site, www.visitamarillo.com, has been named a winner of a Best in Class award for the travel/tourism category in the 2015 Interactive Media Awards.

The web site, which is one of the CVC's major marketing efforts, was judged on design, content, functionality, usability and standards compliance by a panel of interactive marketing experts. The web site scored a possible 492 out of a possible 500 points.

Almost 30,000 people view the site each month, with lots of viewership from well beyond Texas. Top countries for user sessions are Canada, Mexico, the United Kingdom, Germany and recently India and Brazil. So, the web site is one of the office's farthest-reaching marketing efforts.

The web site is a team effort. It was re-designed with assistance from a group at Simpleview. The process started in fall of 2014 and the new site was live on February 1, 2015. The development relied on input from the entire Amarillo CVC staff. Upkeep relies on input from partners across the entire Amarillo hospitality community.

"We are so excited to receive this award and thank our partners at Simpleview and throughout the Amarillo. While it recognizes a level of excellence through 2015, it reminds us that more than ever, people will be watching the site in 2016. So the bar is set very high," Dan Quandt, VP of the Amarillo CVC, says.

The Interactive Media Awards are sponsored by the Interactive Media Council and recognize excellence in web design and development.

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The Amarillo CVC mission is to positively impact the economy and image of Amarillo through destination marketing and related support programs.

Visit the Amarillo CVC website at www.visitamarillo.com