Palo Duro Canyon State Park
Palo Duro Canyon State Park
Experience the majestic beauty of the "Texas Grand Canyon". Take a Look >
Prime Service
Prime Service
Give a hard-working Amarillo employee the recognition they deserve by nominating them for Prime Service. Nominate >
Historic Route 66
Historic Route 66
Come ride Amarillo’s new Trolley Express. Cruise the Mother Road >
BIG TEXAN STEAK RANCH & Microbrewery
BIG TEXAN STEAK RANCH & Microbrewery
Home of the world famous 72-oz Steak Challenge Step inside >

Highlights

Highlights

  • Think you know all about Amarillo? There are things about this city that will surprise you. Read our stories to step into the real Texas and discover the unexpected side of Amarillo.

  • Have you had an Amarillo employee go above and beyond for you in 2014? Give them the recognition they deserve by nominating them for Prime Service.

  • Delighting audiences since 1924, the Amarillo Symphony plays to sell-out crowds at the Globe-News Center for the Performing Arts, one of the nation's best acoustically-designed performance halls.

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Step Into The Real Texas

Amarillo, Texas is a unique and history-rich area located where the southern plains meet the desert. Amarillo and the surrounding Panhandle area are a unique blend of two American eras; working western ranches and a vibrant twenty-first century economy- making Amarillo the perfect mix of old and new Texas traditions.