Tell Your Story in Amarillo

The Greater Amarillo Film Commission is committed to providing assistance to production companies that are interested in or have chosen Amarillo for their project or will be using Amarillo as a basecamp for filming throughout the Texas Panhandle. From rural to cosmopolitan and wide-open prairies to dramatic canyons, we are ready to help you tell your story.


Serve as a premier film destination through diverse landscapes, authentic West Texas hospitality, and rooted “Boots on the Ground” support.


Be championed as the Hollywood of the High Plains



Our services include:

  • Assistance in finding location scouts and sites
  • Assistance in contacting local, state and federal agencies
  • Assistance in working with private entities
  • Assistance in obtaining any permits where needed
  • Assistance in finding special services and personnel

We are not able to:

  • Obtain signed contracts from private and government entities
  • Make monetary arrangements with private and government entities
  • Secure locations
  • Provide services that can be obtained through private businesses




Amarillo is in the center of the Texas Panhandle, a 26-county area that New Mexico and Oklahoma border. Here, the southern plains meet the desert. Founded in 1887 at the intersection of two railroads, today the city is the intersection of Interstates 40 and 27. The city received its name, which means yellow in Spanish, from the yellow sub-soil and the yellow flowers blooming here.

  • Altitude: 3,671 ft.
  • Annual Precipitation is approximately 20 inches
  • There are 4 distinct seasons with over 270 sunny days each year. A constant breeze ensures relatively low humidity and comfortable temperatures most of the year.


Population / Size
  • Amarillo lies within 2 counties, Potter and Randall, and encompasses 90.31 sqm
  • Amarillo has a population of 201,234 (2021) and a projected MSA of over 270,000


Blocking off a city street or sidewalk, a Special Event Application must be submitted to the city 

Public Right-of-way within Amarillo, contact the Traffic Office

County Roads

  • Potter - 806.379.2900
  • Randall - 806.468.5800

Palo Duro Canyon State Park, permits must be submitted to Texas Parks and Wildlife 

Alibates Flint Quarries National Monument/Lake Meredith, permits must be submitted to the National Park Service

Interstate Highways & Farm-to-Market Roads, contact the Texas Film Commission at 512.463.9200

Cadillac Ranch, contact Liz Davidson at (806)848-0864

Panhandle Area Contacts

Texas Film Incentives